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Advertising Copywriting Marketing Traditional Marketing

Over 350 Of The Greatest Ad Headlines Ever Written

Here is a list of over 250 of the best ad headlines ever written. Use these and adapt them for use in your own marketing campaign.

 

  1. “…The Amazing Thing, Of Course, Is The Speed At Which This Program Works. It Is Rather Remarkable To Throw Off As Much As 4 Kilograms Of Fluid And Fat In The Very First Weekend…”
  2. “I Had Been Overweight For 10 Years, So… My Friends Could Hardly Believe Their Eyes When They Saw Me Lose 56 Pounds In Only 6 Weeks!”
  3. “I Lost My Bulges…And Saved Money Too”
  4. “Insider Information” – On Who’s Really Making Money – Plus Exactly How Those Businesses Operate
  5. “Last Friday…Was I Scared – My Boss Almost Fired Me!”
  6. “No Time For TAFE – Took College At Home Services”, Says Well-Known Author
  7. “Send Me To Any City In Australia. Take Away My Wallet. Give Me $100.00 For Living Expenses And In 72 Hours I’ll Buy You An Excellent Piece Of Real Estate Using None Of My Own Money.”
  8. “Some Straight Talk About Vitamins And Your Sex Life”
  9. “You Kill That Story – Or I’ll Run You Out Of The State!”
  10. $80,000 In Prizes! Help Us Find The Name For These New Kitchens
  11. 10 Easy Ways To Meet People, Have Fun And Lose Some Weight At The Same Time
  12. 12 Special Tax Strategies That Are Making Doctors Rich
  13. 161 New Ways To A Man’s Heart – In This Fascinating Book For Cooks
  14. 17 Stocks You Should Dump Right Away The Lowdown On Self-Publishing
  15. 38 Fun, Easy Ways To Earn $500 Next Weekend
  16. 47 Reasons Why It Would Have Paid You To Answer Your Ad A Few Months Ago
  17. 7 Steps To Freedom
  18. 7 Ways Long Distance Can Keep Your Head Above Water
  19. 7 Ways To Collect Your Unpaid Bills
  20. 9 Good Reasons To Choose Country Curtains Quality Sun Blinds And Beat The Scorching Heat This Summer
  21. A Breakthrough Idea For Those Who Want To Act In The Movies
  22. A Little Mistake Cost A Farmer $3,000 A Year
  23. A Startling Fact About Money
  24. A Wonderful Two Years’ Trip At Full Pay – But Only Man With Imagination Can Take It
  25. Adelaide Man Discovers The Secret Of How To Escape The Australian Rat Race
  26. Advice To Wives Whose Husbands Don’t Save Money – By A Wife
  27. Alive With Pleasure
  28. Amazing New Titanic Commemorative Is Mint-Perfect And Even Bigger Than A Fifty Cent Piece!
  29. An Amazing Business You Can Carry In Your Pocket
  30. An Educated Failure
  31. An Open Letter To Every Overweight Person In Melbourne
  32. ..The New Edition Of The Encyclopedia That Makes It Fun To Learn Things
  33. Are They Being Promoted Right Over Your Head?
  34. Are We A Nation Of Low-Brows?
  35. Are You An Overeducated Underachiever?
  36. Are You Closing Your Eyes To The Profit Potential In 800 Services?
  37. Are You Ever Tongue-Tied At A Party?
  38. Are You Ready To Use Self-Hypnotism To Make Life Give You What You Want?
  39. Are You Tired Of The Treatment You’re Getting?
  40. At 6 For 99 Cents, You Can Indulge Your Fantasies This Month
  41. At Last, Someone Has Unlocked The Secret Of Getting People To Fall In Love With You!
  42. At Marina Mirage’s New Mexican Restaurant Your First Meal Is Free
  43. Attention: Home Services Owner, Don’t Buy Any Curtains Until You Read This
  44. Banking Secrets That Banks Don’t Want Published
  45. Brighten Your Dark Rooms In Less Than 1 Hour
  46. Brisbane Man Reveals A Shortcut To Authorship
  47. But What If You Could See Her Naked?
  48. Buy No Desk…Until You’ve Seen This Sensation Of The Business Show New “Energy Pill” Tested By The R.A.A.F. With Amazing Results
  49. By This Time Next Month, You Could Have A Global Data Communications Network
  50. Call Back These Great Moments At The Opera
  51. Can You Pass This Memory Test?
  52. Can Your Child Read These Words?
  53. Check The Kind Of Body You Want
  54. Confessions Of A Disbarred Lawyer
  55. Corporation Uses Magazine Articles As Marketing Key
  56. Dare To Be Rich!
  57. Desperate Woman Loses 277 Pounds With Amazing New Diet Secret!
  58. Did You Ever See A “Telegram” From Your Heart?
  59. Do You Do Any Of These Ten Embarrassing Things?
  60. Do You Have These Symptoms Of Nervous Exhaustion?
  61. Do You Make These Mistakes In English?
  62. Do You Make These Mistakes In Job Interviews?
  63. Do You Sincerely Want To Be Rich?
  64. Do Your Employees Work As Slowly As They Read?
  65. Doctor Discovers The Cellulite Dissolver
  66. Doctors Prove 2 Out Of 3 Women Can Have More Beautiful Skin In 14 Days
  67. Does Uncle Sam Owe You Money You Don’t Even Know About
  68. Does Your Child Ever Embarrass You?
  69. Don’t Envy The Plumber – Be One
  70. Don’t Let Athlete’s Foot “Lay You Up”
  71. Don’t Try This With Any Other Copier
  72. Everywhere Women Are Raving About This Amazing New Shampoo!
  73. Famed Physicist Proves That Sitting In A Pyramid Causes Unexplainable Good Things To Happen
  74. Fatten Your Bank Account
  75. Financial Columnist Makes Unique Discovery
  76. For The Woman Who Is Older Than She Looks
  77. Former Barber Earns $8,000 In 4 Months As A Real Estate Specialist
  78. Fountain Of Youth Discovered By Little Known Civilization Over 2700 Years Ago
  79. Free 1 Month Gym Membership Worth $79 With Every Pair Of Reebok Cross- Trainer Shoes. This Weekend Only.
  80. Free Book – Tells You 12 Secrets Of Better Lawn Care
  81. Free Kit Tells How To Take Better Photographs
  82. Free Report – “How To Increase Your Profits In A Recession.” Are You Too Busy Earning A Living To Make Any Money?
  83. Full Time Minister Finds Part Time Goldmine!
  84. Generous Creative Businessman Wants To Find A Hot Sexy Woman With A Good Sense Of Humor
  85. Get Out Of Debt In 90 Minutes Without Borrowing!
  86. Gold Coast Lawyer Discovers How To Make Money At Home Services With The Help Of The Federal Government
  87. Good News For Franchise Owners: Here’s How To Get Hundreds Of Qualified Leads At Half The Cost
  88. Great New Discovery Kills Kitchen Odors Quick! – Makes Indoor Air “Country- Fresh”
  89. Greatest Gold Mine Of Easy “Things-To-Make” Ever Crammed Into One Big Book
  90. Greed And Gouging In The Stock Market
  91. Guaranteed To Go Thru Ice, Mud Or Snow – Or We Pay The Tow!
  92. Hands That Look Lovelier In 24 Hours – Or Your Money Back
  93. Have A House You’ll Be Proud Of…With ColourMakers Range Of 362 Tiles And New Easy-To-Apply House Paint
  94. Have You A “Worry” Stock?
  95. Have You Ever Bowled A Strike And Said, “I’ve Got It!”?
  96. Have You Ever Said, “I Just Can’t Seem To Concentrate?”
  97. Have You Ever Seen A Grown Man Cry?
  98. Have You Ever Taken A Practice Golf Swing At A Dandelion?
  99. He Became Twice The Man At Half The Weight The Secret Of Being Wealthy
  100. He Was 240 Pounds Of Sweet Tooth
  101. Here Are 87 Surprise Ways To Get Money From Parliament House
  102. Here Is A Way To Become Tight, Lean, Attractive And Remarkably Healthy In Just 45 Minutes Three Times A Week.
  103. Here’s A Quick Way To Break Up A Cold
  104. Here’s A Way To Make Money That Has Never Yet Failed
  105. Here’s How To Find Out If Your Bank Is About To Go Bankrupt!
  106. How A “Fool Stunt” Made Me A Star Salesman
  107. How A New Discovery Made A Plain Girl Beautiful
  108. How A New Kind Of Clay Improved My Complexion In 30 Minutes
  109. How Bad A Beating Are You Willing To Take To Own A New Car?
  110. How Come Some People Can Walk Up To A Blackjack Table And Always Walk Away A Winner
  111. How Do You Grow $1,000 Worth Of Food In A Garden This Small?
  112. How I Made A Fortune With A “Fool Idea”
  113. How I Made A Fortune With A “Fool Idea”
  114. How Long Will You Live? Ignorance About Taking Care Of Yourself Can Be The Mistake That Kills You In Your 50’s Or 60’s … “The Dangerous Years!”
  115. How Much Are You Losing To Deadbeats Right Now?
  116. How Much Is “Worker Tension” Costing Your Company?
  117. How Often Do You Hear Yourself Saying, “No, I Haven’t Read It; I’ve Been Meaning To!”
  118. How The Experts Buy And Sell Gold And Silver
  119. How The Way You Undress Reveals Your Personality
  120. How To Avoid Having Your Car Stolen This Summer On The Gold Coast
  121. How To Beat Tension Without Pills?
  122. How To Beat The Banks At Their Own Game
  123. How To Become Debt-Free And Stay That Way – Forever
  124. How To Burn Off Body Fat, Hour By Hour!
  125. How To Collect From Social Security At Any Age!
  126. How To Develop A Silver Tongue, A Golden Toucha Nd A Mind Like A Steel Trap
  127. How To Discover The Fortune Lying Hidden In Your Daily Paper
  128. How To Discover The Fortune That Lies Hidden In Your Head
  129. How To Discover The Priceless Secret Of Good Health And Slash Your Medical Bills In Half!
  130. How To Discover What You Are Really Good At Again She Orders…”A Chicken Said, Please”
  131. How To Do Wonders With A Little Land!
  132. How To Double Your Income In Just 60 Days
  133. How To Find Someone To Love
  134. How To Flatten Your Tush
  135. How To Form Your Corporation Without A Lawyer For Under $50.00
  136. How To Get $373,500 Out Of A $30,000 House
  137. How To Get 12 Hours Out Of An 80-Hour Day
  138. How To Get A Free Supply Of An Amazing New Diet Pill That Works Like Crazy!
  139. How To Get A Grip On Audience Attention
  140. How To Get Free Advertising And Free Publicity
  141. How To Get Rich In Reading Classified Ads
  142. How To Get What The Australian Government Owes You!
  143. How To Give Your Children Extra Iron – These 3 Delicious Ways
  144. How To Have A Cool Quiet Bedroom. Even On Hot Summer Nights.
  145. How To Improve Your Memory
  146. How To Make A Fortune Today Starting From Scratch!
  147. How To Make A Killing In Closeouts
  148. How To Make Money With Display Ads
  149. How To Make Money Writing Short Paragraphs
  150. How To Obtain Guaranteed Credit Anywhere In Australia
  151. How To Overcome The Body Chemical That Keeps You Fat!
  152. How To Own A $139,000 Investment Home Services From Only $35 Per Week And No Deposit
  153. How To Pay Less For Advertising While You Get More Orders
  154. How To Pay Zero Taxes!
  155. How To Plan Your House To Suit Yourself
  156. How To Push Your Resume To The Top Of The Stack
  157. How To Raise And Train Your Puppy
  158. How To Raise Venture Capital Without Losing Equity
  159. How To Raise Your Child’s IQ Before It Is Even Born.
  160. How To Rob Race Tracks Legally
  161. How To Start From “Scratch” And Become A P.O. Box Millionaire
  162. How To Take Out Stains…Use (Product X) And Follow These Easy Directions
  163. How To Turn $5000 Into $5,436 In Just 12 Months
  164. How To Turn Stumbling Blocks Into Stepping Stones
  165. How To Wake Up The Financial Genius Inside You
  166. How To Win Friends And Influence People
  167. How To Write A Business Letter
  168. How To Write A Good Advertisement
  169. How To Write A Hit Song And Sell It
  170. How To Write Copy That Will Make You Rich
  171. How You Can Eat More And Weight Less
  172. How You Can Legally Profit From “Insider” Information On The Stock Market
  173. How You Can Make Money With The Arabs
  174. How Your Horoscope Can Bring You Wealth, Love, Success And Happiness
  175. I’d Like To Give This To May Fellow Men – While I Am Still Able To Help
  176. If You Can Lick A Stamp – You Can Lick Your Weight Problem
  177. If You Can Read And Write Simple English, I’ll Show You How To Make Real Money Selling Words
  178. If You Read Music You’ll Love Our Magazine
  179. If You Read Nothing Else – Read This
  180. If You Were Given $200,000 To Spend – Isn’t This The Kind Of (Type Of Product, But Not Brand Name) You Would Build
  181. If Your Bathroom Isn’t Ready In 8 Days I’ll Give You $100 Cash For Every Day We Go Over Time
  182. If Your Home Services Doesn’t Have An Alarm He’ll Break In In Just 10 Seconds. With A Wormald Back-To-Base Alarm He Won’t Even Try!
  183. Imagine Being Such A Great Lover Women Can See It In Your Eyes!
  184. Imagine Me…Holding An Audience Spellbound For 30 Minutes!
  185. Imagine Working Until 4:00am – And Loving Every Minute Of It!
  186. Important News For People Who Swore They Would Never Try Another Reducing Product
  187. Inventors, Strike Paydirt!
  188. Is The Life Of A Child Worth $1 To You?
  189. Is Your Home Services Picture-Poor?
  190. It’s A Shame For You Not To Make Good Money – When These Men Do It So Easily
  191. It’s Crazy That A High School Dropout Would Make This Much Money
  192. It’s Easy To Cash In On Your Amazing Astrological Abilities
  193. It’s Easy To Cash In On Your Amazing Astrological Abilities
  194. Lawyers Reveal Legal Loopholes That Make Money
  195. Let Me Tell You How I Reduced For Keeps
  196. Life In The Fast Lane
  197. Little Leaks That Keep Men Poor
  198. Local Business Swears Under Oath He Did Not Steal Any Of The Car Radios He Is Selling So Cheap
  199. Look Great With Our Free Stylecut
  200. Lost For Words? Push The Buttons And Voila!
  201. Make Anyone Do Anything You Mentally Command – With Your Mind Alone!
  202. Make Extra Cash Writing Advertising Book Match Covers
  203. Man Who Limped With Foot Pain – Now Runs 2 Miles Every Day!
  204. Mobile Money Maker
  205. Money-Saving Bargains From Australia’s Oldest Diamond Discount House
  206. Moneymaking Sledgehammer
  207. Movie Actor Reveals Amazing New Weight-Loss Breakthrough
  208. My Feet Were Killing Me…Until I Discovered The Miracle In Germany
  209. My Name Is Michael Trent…And I’d Like To Make A Confession!
  210. Need More Money?
  211. New Cake-Improver Gets You Compliments Galore!
  212. New Diet Burns Off More Fat Than If You Ran 98 Kilometers A Week!
  213. New Halley’s Comet “Silver Eagle” Is Totally Unique And Made Of Pure Silver!
  214. New Help For Not So Perfect Hair
  215. New Pill For Diet Failures Lets You Burn Off Body Fat 24 Hours A Day!
  216. New Pill Gives Almost Complete Relief From Arthritis Pain!
  217. New Rubber Stamp Business Pays Beginners Up To $20.70 An Hour!
  218. New Shampoo Leaves Your Hair Smoother – Easier To Manage
  219. New! Your Child Is The Star Of This Brand New Sesame Street Storybook!
  220. No More Back-Breaking Garden Chores For Me – Yet Ours Is Now The Show Place Of The Neighborhood!
  221. No Office – No Phones – No Hassles – Just Cold Hard Cash In The Mail!
  222. Now Any Auto Repair Job Can Be “Duck Soup: For You
  223. Now Let This Strange And Powerful Gift From Outer Space Bring You Incredible Good Luck – Absolutely Guaranteed!
  224. Now! Own Queensland Land This Easy Way…$10 Down And $10 A Month
  225. Often A Bridesmaid, Never A Bride
  226. One Place-Setting Free For Every Three You Buy!
  227. One Transaction Can Make You Independent For The Rest Of Your Life
  228. Own A Business Of Your Choice Without Investing 1 Cent
  229. Phone Wizard
  230. Pierced By 421 Nails…Retains Full Air Pressure
  231. Pregnant? The Sooner You Know, The Better.
  232. Profits That Lie Hidden In Your Farm
  233. Reduce Office Turnover By 100%
  234. Reduce While You Sleep
  235. Released At Last – 143 Perfectly Legal Ways To Get A Cheque Out Of Uncle Sam!
  236. Remember When You Could Have Picked Up A Good Piece Of Real Estate For A Song – And Didn’t?
  237. Right And Wrong Farming Methods – And Little Pointers That Will Increase Your Profits
  238. Save 20 Cents On 2 Cans Of Blueberry Sauce – Limited Offer
  239. Science Has Finally Counterfeited A Perfect Diamond!
  240. Scientists Discover Mystery Chemical That Seems To Drive Women Wild!
  241. Sell Your Product On National Television For A Percentage Of Profit
  242. Six Types Of Investors – Which Group Are You In?
  243. Smart Car Owners: Save Up To 87% Off Retail Prices On Your Spare Parts
  244. Some Straight Talk About Earning Extra Income
  245. Some Straight Talk About Vitamins And Your Sex Life
  246. Speak Spanish Like A Diplomat
  247. Stop Dreaming And Start Making Money Free Giant Cookie
    How To Get Out Of The Rat Race And Into The Chips
  248. Sunshine Coast Man Swears Under Oath That His New “Energy Pill” Does Not Contain Cocaine Or Any Other Illegal Stimulant – “It’s A Food, Not A Drug,” Says Joe Bloggs
  249. Suppose This Happened On Your Wedding Day!
  250. Sydney Lawyer Reveals The Insiders Way To Get Even
  251. Take Any 3 Of These Kitchen Appliances – For Only $8.95 (Values Up To $15.95)
  252. Take This 1-Minute Test – Of An Amazing New Kind Of Shaving Cream
  253. Test Your Ability To Ever Grow Up
  254. Tested Advertising Methods
  255. The “10 Quickest Ways” To Get More Customers
  256. The $112,000 Housewife
  257. The 5 Most Costly Mistakes In Business – How Many Are You Making Right Now?
  258. The Amazing “Face-Life-In-A-Jar” Used By Hollywood Stars Who Don’t Want Plastic Surgery
  259. The Amazing “Magic Mud” Used By A Top Tv Doctor Who Doesn’t Believe In Plastic Surgery!
  260. The Amazing $10.00 Fake Diamond That Will Fool 9 Out Of 10 Jewellers
  261. The Amazing Blackjack Secret Of A Las Vegas Mystery Man!
  262. The Amazing Diet Secret Of A Desperate Housewife
  263. The Amazing Diet Secret Of A Frustrated Toowoomba Housewife
  264. The Amazing Grafton “Wrinkle Eraser” Discovered By A Top Oriental Chemist
  265. The Amazing Lost Money Secret Of The U.S. Government
  266. The Amazing Money-Making Power Of Pac-Man And His Friends!
  267. The Amazing Secret Of A Marketing Genius Who Is Afraid To Fly
  268. The Amazing Secrets Of The Hottest Investment Of The Last 5 Years!
  269. The Art Of Selling By Telephone
  270. The Child Who Won The Hearts Of All
  271. The Chinese Secrets Of Weight Control
  272. The Crimes We Commit Against Our Stomachs
  273. The Deaf Now Hear Whispers
  274. The Inside Story Of A Business That Requires So Little Of Anything, You Could Run It Out Of A Phone Booth
  275. The Last 2 Hours Are The Longest – And Those Are The 2 Hours You Save
  276. The Lazy Man’s Way To Riches
  277. The Machine That Peels Off Kilograms While You Sit Back And Enjoy It
  278. The Man With The “Grasshopper Mind”
  279. The Most Comfortable Shoes You Have Ever Worn Or Your Money Back
  280. The Most Expensive Magazine In The World. Yet Over 40,000 Businessmen Buy It Every Month. Why?
  281. The Most Expensive Mistake Of Your Life
  282. The Other Side Of The Story On Rock Hudson
  283. The Passport To Riches
  284. The People Who Read This Book Will End Up With Your Money
  285. The Secret Of Bowling Strikes
  286. The Secret Of Having Good Luck
  287. The Secret Of How Australia’s Number One Handicapper “Stole” Over $1,000,000 From The Racetracks Last Year
  288. The Secret Of Making People Like You
  289. The Secret Of Making People Like You
  290. The Secret Of Perfect Putting
  291. The Secret Of Sticking To Your Diet
  292. The Secret Of Teaching Yourself Music
  293. The Truth About Getting Rich The Book On Who Owns Whom
  294. The Ugly Truth About Your New Car
  295. There’s Another Woman Waiting For Every Man – And She’s Too Smart To Have “Morning Mouth”
  296. They Laughed When I Sat Down At The Piano – But When I Started To Play!
  297. They Shocked Us. They Outraged Us. They Didn’t Do Anything Wrong – They Just Did It First
  298. Think And Grow Rich
  299. This Almost-Magical Lamp Lights Highway Turns Before You Make Them
  300. This Is Marie Antoinette – Riding To Her Death
  301. This Pen ”Burps” Before It Drinks – But Never Afterwards!
  302. Thousands Have This Priceless Gift – But Never Discover It!
  303. Thousands Now Play Who Never Thought They Could
  304. Three Powerful Reasons You Should Come To My Seminar
  305. Throw Away Your Oars!
  306. To Men Who Want To Quit Work Someday
  307. To People Who Want To Write – But Can’t Get Started
  308. To The Traveling Salesman Who’s Smart Enough To Know When To Call It Quits
  309. ..Add $10,000 To Your Estate – For The Price Of A New Hat
  310. Tom Mccahill Says: “The Appliance Repair Field Is So Uncrowded It’s Almost Lonely”
  311. Too Busy Earning A Living To Make Any Money?
  312. Using A Lawyer May Be Dangerous To Your Wealth
  313. Vita-Mix Makes Juice 12 Times Faster Than Other Juicers – And 400% More Nutritious
  314. Want To Be A Legal Investigator?
  315. Want To Be An Airline Flight Attendant?
  316. Want To Lose Some Weight?
  317. Want To Save A Bundle? An Open Letter To Everyone Who Drives A Truck Or Car More Than 10,000 Kilometers Per Year
  318. Wanted: Your Old Shredder. Get A Minimum $700 Trade In On Our New Models
  319. Watch Your Weight And Inches Disappear
  320. We’re Looking For People To Write Children’s Books
  321. What Everybody Ought To Know… About This Stock And Bond Business
  322. What Would You Rather Do This Evening: Watch Tv Or Make Some Real Money?
  323. What’s Wrong With This Picture?
  324. What’s Your Best Chance Of Earning $50,000 A Year By The Time You Are 30?
  325. What’s Your Best Chance To Make Money In Real Estate Today? The Answer Below May Surprise You.
  326. When Doctors “Feel Rotten” This Is What They Do
  327. Where The Money Is And How To Get It
  328. Where You Can Go In A Good Used Car
  329. Which Of These 5 Skin Problems Do You Have?
  330. Which Of These 5 Skin Troubles Would You Like To End?
  331. Who Else Wants A Screen Star Figure?
  332. Who Else Wants Lighter Cake – In Half The Mixing Time?
  333. Who Else Wants To Make Big Money In Electronics
  334. Who’s Making A Bundle?
  335. Whose Fault When Children Disobey?
  336. Why (X Brand) Bulbs Give You More Light This Year
  337. Why Are We Giving You These $18.50 Delicious Macadamia Nut Chocolates – For Free?
  338. Why People On The Queensland Are Healthier, Less Overweight, Stay Young Longer, Live Longer Than People Of Any Other State In Australia
  339. Why Some Foods “Explode” In Your Stomach
  340. Why Some Foods Explode In Your Stomach
  341. Why Some People Almost Always Make Money In The Stock Market
  342. Why These Vitamins Can Make You Feel Peppier
  343. Winning At The Races May Not Be Your Idea Of Fun, But…
  344. World Poker Champ Sells Secrets For $9.95
  345. Would You Like To Take In $140 After Supper?
  346. You Can Laugh At Money Worries If You Follow This Simple Plan
  347. You Can Only Go So Far On Bs
  348. You Can’t Become Rich In Your Pocket Until You Become Rich In Your Mind!
  349. You Don’t Have To Die To Collect On Your Insurance Policy
  350. You Don’t Know Me, I Realize…But I Want You To Have This Before It’s Too Late
  351. You Never Saw Such Letters As Harry And I Got About Our Pears
  352. You’ll Just Love The Way This Diet Pill Works!
  353. Your TV Fixed In 4 Days Or It’s Free
Categories
Conversions Copywriting UI UX

A Blueprint for Increasing Contact Form Conversions

A 2015 Formstack study found that when a form has 4 fields, it will convert at a rate of 1%. This means that when you have 10,000 people come to your page, only 100 will fill out the contact form. So the big question is how can you improve the conversion rates on your contact form? How can you increase that conversion rate even if it is only by a few percentage points so that you can get 200 or 300 visitors to convert out of 1000? Well, after some research that included reading up on case studies, statistics, and digging through data, I made an infographic on how to craft the ultimate contact form.

I am making the assumption that you know that we are discussing the contact form on the contact page on your website. There are tons of contact forms in different industries and on many websites but we do not have the time, and it is not practical to discuss them all. The data in the infographic is relevant to companies that offer some kind of service who need to increase the number of quality leads from their contact form.

1. Place Labels above Fields

When users can see what they need to enter in the respective fields, it makes it easier to fill the form. Users are more likely to make more mistakes in filling the form when the label is inside the field as it will disappear when they start typing. Moreover, they would have to delete what they have written in the field if they want to see the label again.

Another critical tip about labels is to keep them as close to the corresponding field as possible. The law of proximity applies to labels too and if you have the labels too close to previous fields, you significantly increase the probability of errors and mistakes. This has a knock on effect on your conversion rates.

2. The Phone Field Needs to be Labelled “Optional”

A lot of people do not like to give out their phone number for whatever reasons. People become even cagier on a contact form where they know they do not have to talk to you. If you need to get phone numbers, let the field be optional and clearly label it as such next to the field. Our clients at Black Storm have seen conversion rates jump from as low as 42% to 80% just by making this one small change.

3. The Fewer the Fields the Better the Conversions

People have very little patience, particularly on the Internet. if you have a large number of fields, people can feel overwhelmed and intimidated. You do not need to get information such as zip codes, phone numbers, and addresses unless you are going to call them or send them mail. The contact form is there to get you into the room with the client, not to close them. Every extra field added onto the contact form will negatively impact on the conversion rate. One of the best examples of this is Expedia, which removed one field from their contact form and got a 12 million dollar bump in profit.

4. Make the Contact Form for Mobile Responsive

Mobile overtook Desktop in 2014 as the most used device for people to access the internet. In 2015 Google made a change to its algorithm to give mobile-optimized sites a ranking boost in mobile searches. As such, a mobile-friendly contact form will not only easy to use on mobile devices but could also give you a ranking boost in the search engines.

5. Eliminate Captchas

With spam bots getting better, captchas are getting worse and more annoying. A lot of captchas are almost unreadable and most users will abandon your contact form if they cannot figure out what the captcha is. A good alternative to captchas is a honeypot which unlike a captcha, is not meant to be seen by the user. However, the bot will see it and fill it which will cause them to be rejected for filling an invisible field. Honeypots are great for conversions as they do not produce a bad user experience but are effective at fighting bots.

6. Do Not Use a Reset Button

The reset button is silly and will cause you to lose conversions. No one actually hits the reset button so that they can enter all their information again. However, some people may accidentally click on it and delete everything. It can be annoying and unless the user really wants to fill out the form they will likely not want to fill it out again and you will lose the conversion.

7. Rather than “Submit” Label the Button “Send Email”

Send email sounds so friendly and easy as compared to submit which has technical connotations that may intimidate the use.

8. Have Only One Column

Having two columns increases the complexity of your contact form and may result in mistakes and errors that may reduce conversions. Users have been known to miss fields, especially in mobile if they are in the second column because people are used to filling things in one column. Keep it simple with one column to improve conversions.

9. Have More Forms to Increase Conversions

At Black Storm, we did a study and found that 7 out of 15, which is 46% of contact form submissions were filled in on pages other than the contact page. As such, the more contact forms you have on different pages on your website the better the chance at converting clients. This is especially so for big sites with hundreds or thousands of sites where some people may never click to your contact page.

In Conclusion

What makes a great contact form is a matter of subjective opinion and what works really well for one site may not work for yours. However, Statistics never lie and our testing at Black Storm has shown time and again that the content on the page, the position of the form, the color of the form and industry play a significant role in determining the conversion rates. So what should you do? Start with the blueprint on this article and then rigorously do some AB testing to find what works best for your site. Once you have found what converts best, you can adapt it and then maybe then could you claim you have found the perfect contact form.

Categories
Blogging Content Marketing Copywriting Inbound Marketing Marketing Organic Traffic Website Traffic

5 Of The Most Common Content Marketing Mistakes

5 Most Common Content Marketing Blunders That Could Risk Your Business

Content Marketing has been a Millennial game changer for the business marketers of all sizes. It is the only tried and tested practice that promises to hit a bulk of potential customers without that cheesy salesperson pitch. It’s the easiest way to make your presence felt online by building your brand reputation.

This kind of inexpensive marketing strategy is an integral component of e-Commerce campaigns. It can increase brand credibility, improve WOM and drive sales dynamically. A powerful content on your website could be the best marketing tool to fetch you new traffic every hour.
So, how are your Content Marketing efforts paying off? Are you marketing your contents the right way?

Most of today’s businesses give their marketing efforts a red hot go by focusing on a cornucopia of poor marketing tactics and if you are making the same mistakes, it could damage your brand value.

Fret not, here are 5 most common mistakes discussed Let’s look inside.

Mistake #1. Inconsistent Posts:

No matter, what size business you are, your posting calendar should be regular to keep your readers engaged all 365 days. A lack of valuable content could unconsciously drive your customers to your competitors. Remember, there are hundreds of thousands of businesses to fill the vacuum when you take an infrequent approach to Content Marketing and annoy your audience away.

Solution: Content marketing is considered the most efficient means to generate targeted leads. So, this inbound marketing scheme should be implemented on a regular basis to better your craft. For this, plan ahead of time and publish your niche posts both online and offline at least once a week.

Extra Tip: If you have time constraints, the freelancers have got you covered. Handing the job to these experts will allow you a better grip on your piece of content without wasting time to write it. Just maintain a content calendar.

Mistake #2. Not Delivering Content What Your Readers Want:

One of the biggest blunders of Content Marketing is not speaking the readers’ language. If you are creating, publishing and promoting contents far from what concerns or interests your audience the most, they will lose interest in your product or service in no time.

Solution: It’s always important to first focus on your readers’ profile and area of understanding and try to solve their queries as your own. No one wants to read out of the syllabus. So, always know your customers, their status quo, problems, needs, expectations and then fly out contents to answer them directly. The more you research on the profiles of your target segment, the better chances you have to draw them to your site.

Extra Tip: Tailor your contents to cater to the bespoke needs of your segmented audience. Also, check and evaluate what contents are performing well and what not. You could hire a professional content writer to improve on your topic delivery.

Mistake #3. Those Stinking “Sea of Words”:

Filling up your brand’s portal with garbage is probably the worst Content Marketing mistake you could do to scare your audience away. When not formatted properly, even the most insightful and informative content could fail to catch the attention of your readers and mess with the desired goal. Commonly referred to as the “Sea of Words”, silly grammar, or spelling mistakes, long-tailed paragraphs or even poor readability of content could entirely transform your business speech.

Solution: Always take time to proofread your contents before they go online and create a disaster. A properly formatted content will be the best reflection of your products or services online. When readers find your words easy on the eye and digestible, they will easily convert to customers.

Extra Tip: Use headers and sub-headers with the correct spacing of paragraphs that are small and concise. Also, link one paragraph with the other so that your target audience finds it easy to continue reading. It’s also important to give a crisp introduction when you suddenly jump from one topic to another. A subheader can do the job better. You could compare the layout and format of your content with a few good contents on the internet. This will allow a critical look inside the hidden flaws.

Mistake #4. Lack of Promotional Campaigns:

Are you making a Silo marketing mistake? Advertising your content is the essence of any Content Marketing campaign. But if there is not enough promotion of your content, you can’t expect a good return from your marketing investment. When you expect to drive a gazillion of traffic to your site, you need to create awareness about “who you are” and “why you are here” with continuous quality and relevant contents.

Solution: No matter, you have time or not, you should always focus on publishing multiple pieces of contents on a weekly basis, if not daily. Also, limiting the content sharing to your own blog or a handful of social media sites will not yield you the desired revenue. Pay attention to using a whole slew of networks for a 360-degree promotion.

Extra Tip: A small learning curve is essential to search for extended platforms for your content promotion. Spend some extra time on a new social media to learn its viability and worth. This way you will learn to tap-hold of every high-key network that comes your way.

Mistake #5. Creating Drab and Boring Contents:

If your articles or posts lack variety in their content types, it’s probably time to experiment with your Content Marketing techniques. Relying solely on blogs, white papers, magazines or other stereotyped and conventional methods of marketing will not retain your customers for long. Guess what, all are not convenient reading long textual pieces, but rather more easily dragged towards visual impacts of a video or a graphical representation.

Solution: Stop stretching on one type of content as snagging a time-consuming reading interface can panic your visitors. Content options are many. So, change the type of material and publish content in different forms. It will keep your hookers entertained, engaged and coming back for more. You will also gain access to a wider base of consumers who will now consume your contents even better and this will automatically add to your conversion ratio.

Extra Tip: Videos, infographics are all great to turn the heads of the readers of all sizes. Always make them short and tell-tale of the most important facts and stats. Even if you are sharing a long-tailed content, make sure to embed links and buttons that can take the readers to an interesting video or graphical representation of your niche content one-click.

In essence, following the correct methods of content marketing will automatically extend your brand reach. improve WOM, increase brand trust and boost sales. Just keep the above-mentioned points in mind and always pay attention to keep your contents “skimmable” with optimum quality and versatility. Casting a wide net in terms of the audience has never been easier.

Categories
Blogging Copywriting

How To Make Your Blog Posts More Captivating 

Curiosity… Makes The Blog

Do you want to draw a lot of attention to your blog post but don’t know how to do it? Then you’re not alone; many people don’t… But what they don’t know is that the answer lies in creating curiosity.

Yes, you heard it right. Humans have always been curiosity beings. They live each minute wanting to know what will happen next. And it’s evident from the TV shows, books, movies, and other creative materials as none can be successful without it.

So do you want to learn how to maximize on it to bring success to your blog? If yes, then you’re at the right place. We are going to show you how to use it to increase your traffic, witness more conversion rates and increase those email subscriptions.

Let’s get started!

Create An Information Gap

When creating content for your blog, ensure you come up with an information gap that will trigger their curiosity. This is a very effective way as explained in the Information Gap Theory by George Loewenstein, a professor at Carnegie Melon University. But how?

The answer is simple; you should ensure your posts attract attention. And once they do, keep it and continue growing it.

So once you get that perfect headline and have used the correct images to grab attention, you must combine it with curiosity to keep people coming back for more.

The first sentences of your blog post play a vital role in this. This is because once readers read through the first few lines, they will know whether they want to read to the end or not. And that’s where you should maximize on curiosity.

Don’t provide all the useful information all at once. But rather break it down and spread it throughout your article.

Writing A Curiosity Filled Blog Post

Coming up with curiosity is not as simple as it sounds. It can be frustrating especially for beginners. But once you understand the formula, you will never look back. Here’s one of the simplest one that works for us;

(Fresh, intriguing and Fantastic Thing) + (Anticipated Outcome) = A curiosity filled audience

Feeling confused? Let’s break it down for you with a few example templates

  • Would you like to learn about (intriguing thing) and enjoy (anticipated outcome)?
  • Are you wondering how you can achieve (anticipated outcome) with the help of ( fresh thing)?
  • If you want (anticipated outcome) with this amazing ( fantastic thing)
  • And much more.

You see, it isn’t as difficult as you thought!

We hope you found the above information useful to help turn your blog posts into curiosity filled success stories. If it did, feel free to share your experience in the comment section below. We are looking forward to your feedback! Keep them coming!

Categories
Conversions Copywriting CTA Landing Page Web Design Website Website Design

Fix These Common Landing Page Problems & You’ll Make More $$$

Fix these Common Landing Page Problems and Have Higher Conversion Rates With Your Traffic

Do you want to increase the traffic to your site and are considering using pay per click ads? Is it your desire to foster a productive landing page that will guarantee you an overwhelming user conversion rate? Look no further. We are here to show you some of the common landing page problems you should avoid at all cost. Read on!

Before we get into details, here is an overview of what we are going to cover;

  • Sluggish Page Loading Speed
  • Poor Quality Writings
  • Long Lead Generation Template
  • Unattractive Typography
  • Complicated Page Layout
  • Lack Of Mobile Phones Optimization
  • Having Several Call-To-Actions
  • Avoiding The Use Of Images or Using Outdated/poor-quality ones

Let’s now get into the details

Sluggish Page Loading Speed

No one wants to waste their precious time waiting for a page to load for information they can also get on other sites. Actually, according to recent studies, 40% of online visitors can only wait for at most 3seconds for a page to load. And one single second of page loading delay can lead you to lose up to 7% of your daily conversions. So ensure that your landing page loads at a super fast speed. And this should also apply to other pages of your website as they all should complement each other. To achieve this, get rid of all heavy-loading features.

Poor Quality Writing

This is one area of your website that you should prioritize flawlessness. The grammar, spellings, punctuation, etc, should all be impeccable. Also, be precise, brief and avoid the use of jargon. Use short sentences, numbering, bullet points, etc. Anything that makes readability easy and fast is welcome. Your reader should be able to know what you expect them to do within the first few seconds.

Long Lead Generation Template

Ensure your landing page offer is luring enough such that your visitors cannot dare resist it. Just ask for a few personal information such as their email and name to aid you to send it to them. If you come off as too invading, you will scare a lot of people away.

Unattractive Typography

It will be useless to write an impressive copy but have it not read because of your poor choice of typography. Take time to carefully choose your landing page’s colors, fonts, sizes, and layout carefully. Double-check if you must ensure your visitors can easily run their eyes through tour content and get the message.

Don’t use small and light fonts for your writing. Also, avoid matching its color or making it too similar to that of your background. Create an excellent piece of contrast when it comes to images.

Complicated Page Layout

It’s a common rule that no matter how advanced you feel internet users are, they still prefer reading stuff from left to right and top to bottom. So ensure that you place everything at its rightful place. That’s the headlines, form, etc, For example, it’s only right that the call-to-action remains at the bottom of the page.

Lack Of Mobile Phones Optimization

Nowadays, most internet users prefer accessing it through their mobile phones. This could be because of the convenience it provides. In fact, a study in 2017 rates mobile internet users at 70%. So you see, you will be missing out a great deal if your site isn’t optimized for mobile phone use.

Work on ensuring that the layout remains attractive, as you intend it to and don’t forget to consider their specific needs., especially when requesting for their personal information.

In fact, anyone who visits your site should have an option for mobile or web view. Don’t overlook that, by any means.

Having Several Call-To-Actions

When coming up with the content of your landing page, it’s advisable to only have one call-to-action in mind. Contrary to common assumptions that using multiple of them gives visitors choices, it actually confuses them and drifts them away from the intended message.

Just one call-to-action is enough to get individuals filling the provided information form. You only have to make it as compelling as possible. Make it simple and fast for your visitors. They have other things to attend to.

Not Using Images or Using Outdated/poor-quality ones

Humans are by nature visual beings. so by avoiding the use of it, it’s like you’re signing to losing the majority of them. The same goes to using poor-quality, stock photos, generic images. It leaves a not-so-serious impression to your visitors and so no one will take your message seriously.

Categories
Conversions Copywriting CTA

Simple Tweaks to Make Your Words Sell More

In the world of marketing, language is as important as it is powerful. It not only allows you to connect with your target audience but also spurs them to take action. And the language, in this case, is largely defined by the words you choose to use. So what options are there for you to explore? Well, let’s just delve straight into words that sell or words that can work great for your marketing strategy:

Understanding Marketing Power Words

Power words, in the marketing sphere, are basically words that trigger emotions in the brain of the consumer. Such words as WHAT, HOW and WHY can grab the attention of the reader, prompting them to take action. The words are mostly effective when used in the headlines because that’s most certainly the first line the reader will see.

You’ll also need to use Power Words sparingly in your marketing copy, in order to give them the much spark that they need within the content. Research has shown that using such words for business pages not only helps draw more readers but also increases sales significantly.

Tip: Always put yourself in the shoes of the reader and imagine how you would want them to feel. This will help you come up with the right power words to use in your marketing material.

Words About Saving

Almost every shopper out there is always figuring out how to get quality products and/or services at discounted or reasonably cheaper prices. So if you have genuine offers in store, the least you can do is use attention grabbing words to pull customers to your side.

Words such as Save, Cheap, Reduced, Lowest and Bonus can come in handy in that regard. You are also free to use other words like Win, Free and Discounted. They are attention grabbers too.

Guaranteeing Words

Anyone who wants to purchase a product or service would want to get something that will not only assure them of great usability/functionality and genuine value but also one that will last. It is such assurance that can prompt the reader to forgo the competitors’ product/service and come for yours.

Examples of guaranteeing words include, but not limited to, the following:

  • Risk Free
  • Dependable
  • Lifetime
  • Proven
  • Delivers
  • Safe
  • Easy

Words with Urgency

These are marketing words that create a sense of urgency. They mostly encourage readers to act quickly and take advantage of the offers and deals in line before a certain deadline elapses. Examples of such words include Hurry, Quick, Limited, Act, Fast, Immediately, Rare, Now and more.

Words That Insist On Quality

In a market that’s filled with countless substandard products and/or low-quality services, it is almost inherent as a business to stand tall and let your quality products or brand be counted. And that’s where the power of words comes in.

Such words as the following can do great in endorsing your product/service to readers:

  • Professional
  • Exclusive
  • Best
  • Top
  • Ultimate
  • Improved
  • Unique

How to Address the Target Audience

An effective marketing strategy comes down to how you address the readers. People would basically want to know what is in for them. So, when writing content, be sure to do it as if you are talking to an individual and not addressing a crowd. The word ‘YOU’ in this case can do the magic.

Conclusion

These are just the basics of getting your marketing right when the crafting content. And the principle here is quite simple. If you understand what readers and consumers are looking for, you’ll never miss the most appropriate words to use.

Categories
Blogging Copywriting On-Page SEO Organic Traffic

10 Easy Steps To Writing A Great Blog Post

Simple Steps To Writing an Excellent Blog Post

Are you planning to set up a blog for your business? Do you need to write blog posts that attract your target audience? If yes, this article is designed for you. Here are the 10 actionable steps that will help you create an excellent blog post that your audience will like and share;

1. Select a topic

Before you start writing a blog post, you need to decide on the topic that you want to write about. It is advisable that you choose a topic that you are passionate about and will enjoy to write it. Selecting a topic that you are passionate about will make writing even much easier.

2. Understand the Needs of Your Audience

You need to understand the kind of audience that will read your blog post. This will help you to craft a blog post that speaks their language and addresses their needs. This will make it possible for you to connect with your audience. You need to think about your target audience demographics including their age, personality traits, marital and education status.

3. Create a Working Title

Choose a title that resonates with your topic. It should convey a rough idea of what your topic is
all about.

4. Arrange the Content

Divide your content into various sections and give every section a heading. The heading should describe what the entire section is about. Make sure that each section educates your readers on a specific issue. As you write the headings, it is advisable that you add keynotes to be discussed in your posts. These notes will help you write the main post later on.

5. Write Your Intro

Your introduction is very crucial. It grabs the attention of your audience and keeps them hooked to reading your entire post. You need to capture the interest of your audience within the first few lines of your introduction. You must explain how your post will help to solve their problems.

6. The First Draft

Time to write your post has come! Go through the notes and heading you had made previously and expand on them. Don’t worry about grammar and spelling mistakes right now. Remember that
writing a blog post is not like doing a thesis paper. Always write blog posts in a friendly and personal tone and try to connect with your readers as much as possible.

7. Review

Read through your post and make notes about things that you will revisit later. Make sure that your post flows naturally from start to the end. Ensure that you have discussed all the major points in your blog post.

8. Tidy Up

Proofread your work keenly to spot any spelling or grammar mistakes and correct them instantly.
Remember that you need to give your readers an excellent first impression.

9. Optimize Your Content for On-Page SEO

There is no point in writing an excellent blog post yet no one will see it online. Make sure that your page is optimized for major search engines like Google, Bing etc. Follow the best On-page SEO practices to ensure that your post is seen online. Offer high-quality content to your readers while adding the primary keywords to the headers.

10. Add a Call-to-Action (CTA)

Once your audience has finished reading your excellent blog post, try to encourage them to take action. For example you may request them to sign up for your newsletter or subscribe to your mailing list.

Categories
Copywriting Website

What Your About Page Needs To Be About

What Should Be In The About Page Of Your Website?

You have been tirelessly working to ensure everything is in order for your grand business blog launch. It has been an overwhelming yet exciting journey and now you can proudly say you have a social media identity, a business logo and all you need to trigger the curiosity of the world towards your brand. But there’s still one thing remaining and that’s letting your audience know a little bit more about you. And what better way to ensure that than coming up with the “About page?”

Yes, you definitely require one. In fact, you MUST have one.

And that’s why we have dedicated this article to educate you on how to come up with the “About Me Page”. Read carefully so that you make yours one of the most outstanding pages on your blog.

What Should The About Me Page Include?

Contrary to common assumptions that the About Page is all about you as a business, it should actually be about both you and your audience. They have to feel like part of you. And you have to trigger that sense of belonging right from the beginning by clearly highlighting why you both need each other What do you have in common? Because it has all the power to either elevate your status or lead to our total failure. You decide.

Achieving this might not be a walk in the park, but you still have the power to. Want to know how? Here’s the perfect order to follow;

  1. Know Who You’re Speaking To
  2. Understand Their Dire Needs
  3. How Does Your Work Relate To Their Needs?
  4. What’s Your Expectation Of Them?

Let’s now get a comprehensive look at each of the above points;

1: Know Who You’re Speaking To

Before you draft anything, this is one of the biggest questions you should be able to answer. And you should know that every time you spend time drafting a blog post, you are doing it for your readers. So it’s all about them and their needs.

Have a clear picture of who they are, their age, education level, income rates, etc. This will help you write to and for them. Being specific is the way to go.

2: Understand Their Dire Needs

Now that you’re specific about your audience, you should let them know that you totally relate with where they are coming from and your blog is dedicated to helping them deal with their everyday issues. Gather in your mind all the possible situations that can befall them and fix them.

You can divide their needs into two;

#1: What negative issues are they facing now? It could be anything from unproductive marketing strategies, worsening eating habits, undesirable body image to low self-esteem, etc

#2: What do they describe as an ultimately positive experience? Is it feeling content? Eating delicious meals? Visiting places? etc

This will help you know how to smartly turn their negatives into positives. So you typically have to create a connection between #1 and #2. Here’s what you can come up for someone who’s struggling with unhealthy eating;

” Like you, we love delicious meals. And that sometimes gets us indulging in some unhealthy eating habits as most of the foods out there are fast foods. That’s why we came up with a list of “quick to fix meals” recipes to help us fix sumptuous meals at the comfort of our homes. We both need to stay healthy if we want to enjoy life”

Craft your story in a way that will inspire people into being ” together in this” with you.

3: How Does Your Work Relate To Their Needs?

Share with them that one experience that drove you into starting your blog. That one unheard of story. The negative of them all, the challenges you faced and how you overcame. Let them see that they can also do it. Your story should help them see you as a bridge from their present point to their ideal future. Let the emotions run high.

4: What’s Your Expectation Of Them?

Don’t be shy to let them know what you expect of them. Do you want them to subscribe to your services? Turn notifications on? Read your posts? Make it easy for them.

Conclusion

Now that you know whom you will be addressing, their dire needs, what you will do for them and what you expect them to do, it’s time to exhale all those feelings you have been harboring inside, by create a mind-blowing and luring About Page for your blog/website. Let your star shine!

Categories
Blogging Copywriting

A List of Power Words To Make Powerful Headlines

The Secret Ingredient to Powerful Headlines: Power Words

You made it! Your website now appears on Google search results. Terrific! Now, how can you optimize your title so that people click and read your content?

Competition is stiff!

Your website is one of many that appear on a search result. You and other websites are competing for the searchers’ attention. There are many ways of getting a click—some not so great. Thanks to research and analytics, researchers set out to improve their brand visibility and they wanted to understand if there is a word formula that attracted clicks. The answer they came up with was—yes, there are words that can be used to increase a website’s CTR (Click Through Rate).

Power words are exactly that, words that have been shown to increase more traffic to blog posts and articles. As a writer, you want to make the best first impression to your readers—and that’s with titles. Crafting a magnetic title is something of a science—requiring a delicate balance between engaging and revealing just enough to pull the reader in to read more. Using power words into titles optimizes a good title, to an effective one.

The secret is to seamlessly integrate power words is to match it well with the content behind it, depending on your website niche. For instance, you’re an expert freelance writer, sell that through your title with words such as “expert,” “guaranteed,” “exclusive,” and any other that creates interest. If you’re giving out free advice, highlight that! People love free stuff, and it’s no surprise who doesn’t?

These words give your searcher a snapshot of your content, create a sense of intrigue, and draws them in to find out more. It’s about the first impression and sustaining quality content to generate more leads in the future.

To help you become a master title creator, we’ve put together a list of 170+ words you can integrate to your titles to increase your CTR and convert those scrolling searchers to clicks, visits, and email subscribers. Enjoy the list below:

170+ Power Words:

  1. Absolutely
  2. Adorable
  3. Advice
  4. Alert
  5. Amazing
  6. Announcing
  7. Approved
  8. Astonishing
  9. Attractive
  10. Authentic
  11. Bargain
  12. Beautiful
  13. Better
  14. Big
  15. Bonanza
  16. Bottom Line
  17. Breakthrough
  18. Challenge
  19. Colorful
  20. Colossal
  21. Compare
  22. Competitive
  23. Complete
  24. Compromise
  25. Confidential
  26. Crammed
  27. Daring
  28. Delighted
  29. Delivered
  30. Destiny
  31. Direct
  32. Discount
  33. Download
  34. Easily
  35. Easy
  36. Edge
  37. Emerging
  38. Endorsed
  39. Energetic
  40. Enormous
  41. Excellent
  42. Exciting
  43. Exclusive
  44. Expert
  45. Exploit
  46. Famous
  47. Fascinating
  48. Focus
  49. Fortune
  50. Free
  51. Full
  52. Fundamentals
  53. Genuine
  54. Gift
  55. Gigantic
  56. Greatest
  57. Growth
  58. Guaranteed
  59. Helpful
  60. High-Tech
  61. Highest
  62. How To
  63. Huge
  64. Hurry
  65. Imagination
  66. Immediately
  67. Important
  68. Improved
  69. Informative
  70. Innovative
  71. Insider
  72. Instructive
  73. Interesting
  74. Introducing
  75. It’s Here
  76. Just Arrived
  77. Largest
  78. Last Chance
  79. Last Minute
  80. Latest
  81. Launching
  82. Lavishly
  83. Liberal
  84. Lifetime
  85. Limited
  86. Love
  87. Lowest
  88. Luxury
  89. Magic
  90. Mainstream
  91. Mammoth
  92. Miracle
  93. Monumental
  94. New
  95. Noted
  96. Now
  97. Obsession
  98. Odd
  99. Opportunities
  100. Outstanding
  101. Perspective
  102. Pioneering
  103. Popular
  104. Portfolio
  105. Powerful
  106. Practical
  107. Professional
  108. Profitable
  109. Promising
  110. Proven
  111. Quality
  112. Quick
  113. Quickly
  114. Rare
  115. Reduced
  116. Refundable
  117. Reliable
  118. Remarkable
  119. Revealing
  120. Revisited
  121. Revolutionary
  122. Reward
  123. Sale
  124. Sampler
  125. Scarce
  126. Secrets
  127. Security
  128. Selected
  129. Sensational
  130. Shrewd
  131. Simple
  132. Simplified
  133. Simplistic
  134. Sizable
  135. Skill
  136. Soar
  137. Special
  138. Special Offer
  139. Spotlight
  140. Startling
  141. Strange
  142. Strong
  143. Sturdy
  144. Successful
  145. Suddenly
  146. Superior
  147. Sure Fire
  148. Surging
  149. Surprise
  150. Survival
  151. Technology
  152. Terrific
  153. Tested
  154. The Truth About
  155. Timely
  156. Tremendous
  157. Ultimate
  158. Unconditional
  159. Underpriced
  160. Unique
  161. Unlimited
  162. Unlock
  163. Unparalleled
  164. Unsurpassed
  165. Unusual
  166. Urgent
  167. Useful
  168. Valuable
  169. Value
  170. Wanted
  171. Wealth
  172. Weird
  173. Willpower
  174. Wonderful
  175. Zinger