Why SEO Is Better Than PPC For Plumbers

SEO

The debate continues: Which is better, SEO or PPC? More users trust SEO search listings over PPC listings. Studies have shown that more users trust organic search listings over paid advertisements. Research has shown that around 70% of internet users click on organic search results (SEO) as opposed to only 30% clicking on paid search […]

The Types Of Content That Really Works With Your PPC Campaigns

The Types Of Content That Really Works With Your PPC Campaigns

What Type Of Info Really Sells Your PPC Audience? When you’re considering a PPC campaign for your business, there are various things you must consider. And that includes knowing who your audiences are, their importance and segmentation. But that said, you have to carefully select the type of information you provide to ensure your campaign’s […]

6 Things You Could Be Doing Wrong in Your PPC Campaign

6 Things You Could Be Doing Wrong in Your PPC Campaign

Having problems with your PPC campaign? Everyone, including PPC pros, entrepreneurs, businesses and startups experience failure one way or the other. Sometimes, the execution just isn’t there. Or maybe you’ve put all your broad match keywords in one campaign. Plus, you could be making any of these 8 mistakes, listed below: No Solid Goal Or […]